CASES said on 21 July 2026 that Professor Kiara Lewis FCASES had contributed her expertise to a landmark national menopause campaign. Lewis holds three senior CASES roles, as Chair of the Policy and Advocacy Advisory Group, former Chair of the Physical Activity for Health Division, and former Director on the CASES Board, giving the campaign a direct line into sport, exercise and public health thinking.
Birmingham City University identifies Lewis as Professor Kiara Lewis in Health Sciences, and a 3 July 2026 News-Medical item said a BCU expert argued exercise is one of the most powerful tools for managing menopause. That matters because the evidence base reaches beyond symptom relief, into bone health, muscular strength, cardiovascular fitness, mood regulation, sleep quality and weight management, all areas that can shift sharply in perimenopause.
CASES says its Physical Activity for Health Division exists to build a network of sport and exercise scientists working in physical activity, exercise and health sciences, represent their interests, organise CPD and networking events, and develop and share resources. Lewis’s involvement brings that infrastructure into menopause advocacy, with the potential to move exercise advice out of vague wellbeing language and into the sort of practical guidance coaches, clubs, leisure providers and employers can actually use.
The wider campaign landscape is already moving in that direction. Menopause Mandate describes itself as a group of motivated women from all walks of life with a shared interest in perimenopause and menopause, devoted to creating a coalition of campaigners. It launched The Big Menopause Survey 2026 with QVC support, says the survey is anonymous and takes around 10-15 minutes, and says it is intended to shape future workplace menopause support. Laura Biggs said she came away "feeling incredibly proud" after launching the survey at UCL, while Mariella Frostrup said women are still living through menopause in silence and that investment in women's health is low.
The combination of campaign data, workplace pressure and exercise science gives the national menopause conversation a different shape. Instead of treating movement as a side note, Lewis’s role suggests physical activity is being folded into the main message, alongside support at work and clearer public guidance for women in perimenopause.